On November 2, 1949—70 years ago—the Hope-Princeton Highway was officially opened, providing a new and long-awaited direct car and truck route between the Lower Mainland and the southern Interior. The new highway was important for commerce, but also played a critical role in the postwar development of automotive tourism in the province. The BC government travelogue Peachtime in the Valley (1949-1951) promoted the Hope-Princeton as a route to the Penticton Peach Festival.
This episode of the CHEK-TV/Royal BC Museum series This Week in History looks at the highway, the opening, and the film that promoted it.
















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